Folk
Folk is a relationship-management CRM that helps teams organise contacts, track relationships and communication, and work on outreach together from a shared workspace.

Overview
Overview
Folk is a relationship-management CRM that helps teams organise contacts, track relationships and communication, and work on outreach together from a shared workspace.
What it does
Centralising contacts, keeping notes and interaction history in one place, and coordinating follow-up across a team.
Who it may suit
Teams and individuals who keep track of people - clients, partners, candidates or investors - and want one shared contact base instead of scattered spreadsheets.
Key capabilities
- Contact and relationship management in a shared workspace
- Team collaboration around the same contact records
- Pipeline views for tracking ongoing conversations
- Aimed at relationship-led rather than volume-led work
Limitations
- Feature availability depends on the selected plan
- Value depends on how consistently a team keeps records updated
- Teams needing heavy call-centre or support tooling may need additional software
It will not create relationships for you, and it is not a replacement for a documented sales process or for specialist tooling built around large support or service workflows.
Privacy and data considerations
Folk stores contact information about third parties. Before importing data, confirm that your organisation has a lawful basis for holding it, and review Folk's current documentation on data location, retention, and access controls.
Pricing
Plans and pricing change over time and can vary by plan tier and region, so HOS does not republish figures here. Use the link on this page to check current pricing and availability on the provider's own site.
Best for
Small teams, agencies, founders and consultants who manage relationships rather than a high-volume transactional pipeline.
Teams and individuals who keep track of people - clients, partners, candidates or investors - and want one shared contact base instead of scattered spreadsheets.
Helps with: Centralising contacts, keeping notes and interaction history in one place, and coordinating follow-up across a team.
Not ideal for
It will not create relationships for you, and it is not a replacement for a documented sales process or for specialist tooling built around large support or service workflows.
Pros
- Contact and relationship management in a shared workspace
- Team collaboration around the same contact records
- Pipeline views for tracking ongoing conversations
- Aimed at relationship-led rather than volume-led work
Cons
- Feature availability depends on the selected plan
- Value depends on how consistently a team keeps records updated
- Teams needing heavy call-centre or support tooling may need additional software
Pricing
Pricing and plan availability change over time. Check current pricing and availability on the provider's site.
Evidence & trust
Rated A under the HOS editorial standard. Ratings reflect independence, transparency, and track record - never popularity. Read our research standards.
This link may earn HOS a small commission at no extra cost to you. Recommendations are selected editorially, not because of commission. Full disclosure.
